Media measurement company VideoAmp and audience insights business Captify have partnered on an identity-based search lift ...

In the UK, Doug Findlay has been hired as commercial director, having held senior roles at Zappi, Ipsos, Kantar, Symrise and ...

Orchard was founded in 2018 and is based in Chicago, focusing on areas such as behavioural data and predictive analytics.

UK consumer confidence rose three points in May compared with the previous month but remains in negative territory with a ...

Research agencies Rival Technologies, Reach3 Insights and the Angus Reid Group have combined as part of Rival Group to form ...

Digital behavioural data business RealityMine has appointed David Stanton as chief marketing officer. Stanton (pictured) is ...

Reputation analysis and strategic insights business Echo Research has appointed Jason Weekes as its new commercial director.

UK-based software company Purify Intelligence has launched a data platform to help prepare survey data for use by AI models.

The market research industry must evolve to address issues with quality - and collaboration, skills and a focus on research ...

Research data and analytics technology group YouGov has expanded its data partnership with communications firm Havas across ...

Global marketing insights consultancy Human8 has appointed Jonny Ayres as business development lead in the UK and is ...

AI customer feedback repository Marvin has added an AI agent feature to its HeyMarvin platform that can be used to carry out ...