He highlighted the significant transformation in OOH, from hand-printed billboards to the growing prominence of Digital ...

Volkswagen has named Bishwajeet Samal as its new Head of Marketing and Public Relations for the Indian market, a move ...

Match spending could help businesses reach an additional 9.5m people, whilst one-to-one support and specialist events aim to ...

A recent report by EY analyzing the Indian Out-of-Home (OOH) advertising sector says the share of Digital OOH (DOOH) out of ...

These appointments align with the trend towards advertisers running Global OOH Campaigns.

Last year’s inaugural Grand Prix was awarded to McVitie’s and To Boldly Go. Their European campaign is due to go live at the ...

Sylvain Le Borgne will give an exclusive insight into how the world's biggest Out of Home media owner leverages cutting-edge ...

Geetanjali Sachwani, VP and Head of Marketing, Franklin Templeton shares her journey of navigating the industry, the unique ...

The outdoor strategy included branding across iconic city locations, busy marketplaces, hangout zones, offices, and malls, ...

Ocean Outdoor has announced the first results of its most recent sustainability initiative, working with agency partners to establish a rigorous and long term form of corporate climate activism using ...

Sleepyhead, a sleep and lifestyle solutions brand, is transforming relaxation into a sport with the launch of ‘SIT Games’ – a first-of-its-kind competition where participants can win INR 1 lakh simply ...

This achievement aligns with Graphisads’ long-standing commitment to excellence in outdoor media and innovation. As a listed ...