To promote the ice cream — which was made with Don Q Rum — the brand worked with Roberto Berdecia, a Puerto Rican mixologist ...

While some brand leaders, such as Tesla CEO Elon Musk, have rallied for President-elect Donald Trump throughout his campaign, ...

Luxury fashion brand Gucci has bolstered its comms team by hiring three senior executives. Valérie Leberichel will join Gucci ...

Coolr has sold a minority stake to private equity as investor interest in the social media and influencer marketing sector ...

OpenAI's much-anticipated SearchGPT, that was initially launched as a prototype in July, has become live to paid subscribers ...

Pinterest announced its Q3 numbers Thursday, posting earnings per share of 40 cents on an adjusted basis and quarterly revenue of $898 million. Pinterest now has 537 million global monthly active ...

Declaring Calm - who bought 30 seconds of silence on CNN - the winner of the US election. “They’re capitalizing on the chaos, ...

South Korea’s Personal Information Protection Commission (PIPC) has imposed a fine of 21.6232 billion won (approximately USD $15.67 million) on Meta Platforms, Facebook's parent company, citing major ...

Vivendi did not offer annual share awards to Havas executives during 2024, in anticipation of the spin-off, which was first ...

This story first appeared on Performance Marketing World. Wolt and Vodafone are among the companies benefiting from brand ...

Marketers who leverage branding to translate their company’s business strategy into products, experiences, partnerships and ...

Zurich Insurance Group is conducting a review of its global media planning and buying account, at a group and country level, ...