To promote the ice cream — which was made with Don Q Rum — the brand worked with Roberto Berdecia, a Puerto Rican mixologist ...

Luxury fashion brand Gucci has bolstered its comms team by hiring three senior executives. Valérie Leberichel will join Gucci ...

While some brand leaders, such as Tesla CEO Elon Musk, have rallied for President-elect Donald Trump throughout his campaign, ...

Coolr has sold a minority stake to private equity as investor interest in the social media and influencer marketing sector ...

OpenAI's much-anticipated SearchGPT, that was initially launched as a prototype in July, has become live to paid subscribers ...

Pinterest announced its Q3 numbers Thursday, posting earnings per share of 40 cents on an adjusted basis and quarterly revenue of $898 million. Pinterest now has 537 million global monthly active ...

Declaring Calm - who bought 30 seconds of silence on CNN - the winner of the US election. “They’re capitalizing on the chaos, ...

One way to achieve this is by leaning into traditional news sources, which tend to be the most trusted: Our study found that ...

Gap’s recent marketing work has focused on dance and music through upbeat campaigns with musicians Tyla and Troye Sivan, both ...

In four ads directed by Academy Award winner Taika Waititi, Sephora shows that many gifting conundrums are caused by ...

SiriusXM Media, the advertising arm of audio entertainment company SiriusXM, has partnered with LiveRamp, a data ...

The VP of Global Creative, who built Pinterest’s in-house creative agency “House of Creative,” talks about how the brand ...