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Forget turbocharged chatbots and rapidly written PR blurb—the most disruptive wave of Generative AI is coming out of China, and it’s set to overhaul marketing as we know it. At a basic level, GenAI ...
Maybe it was a TikTok video about “Amazon kitchen hacks.” Maybe it was someone asking ChatGPT for gift ideas for a plant-loving friend. Maybe it was a Reddit thread that led down a rabbit hole of ...
At Cannes Lions 2025, one message came through loud and clear: outcomes matter more than ever. Marketers aren’t just being asked to show up – they’re being asked to prove performance. But as always, ...
The moment a brand starts to question its Pride campaign because someone raised the risk of backlash. Or someone else suggests staying quiet this year. It’s fear dressed up as strategy. I’ll put it ...
Advertising Week New York 2025 – The Gaming SummitSearch for: ...