PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

W hen Chanel launched the original Chance in 2002, it was one of my first introductions to luxury fragrances. It didn’t smell ...

A Facebook post from Century Bakery asked customers with strong smelling perfume or cologne to order via the drive-thru to ...

Cherry, peach, pear, and berry perfumes are trending, but Alexis Grugeon, senior perfumer at Givaudan, says tropical and ...

People spotted the fragrance in the store's line-up and quickly noticed the 'inspiration' behind this 'intoxicatingly sweet' ...

WITH the cost-of-living crisis soaring, affording the finer things in life is becoming increasingly challenging for many cash ...

People were saying the 'tropical' budget fragrance might convince others you'd spent over £100 on something designer ...

A little-known hack has left many shoppers happy about a perfume atomiser “perfect” for holidays. One excited fan shared ...

Fragrance may be the smallest category in the beauty sector, but it is growing fast. McKinsey, a consultancy, reckons that ...

Need ideas for finding the perfect perfume combination? We talked to a fragrance expert to unlock the secret to creating the ...

Jo Malone fans are racing to buy five of the brand's bestselling perfumes for a little over 40p each. The Jo Malone London ...

"This smells like feminine luxury. It’s such a complex fragrance. Beautifully crafted. I know fragrance is deeply personal, ...