And, of course, one thing that brought Generation Alpha some semblance of joy—TikTok—could be banned. This is a generation of ...

Americans can't get enough of side hustles — the gigs allowing them to earn extra cash outside of their 9-5 jobs — and young ...

Discover how Generation Alpha values and chooses brands committed to ethical practices and social responsibility.

As consumers look to cut sugar intake, Zevia PBC aims to ensure its natural sodas are affordable and accessible to all ...

Matt Murray uses Reddit as his primary resource for understanding his teen son, mastering the lingo enough to use it in his ...

Gen Alpha slang, from “slay” to “rizz,” is baffling parents and leaving adults scrambling to decode the new vocabulary.

Hundreds of creators have swarmed New Orleans for Super Bowl 59, getting paid big contracts to make content for brands like ...

The explosion of Gen Alpha slangs is becoming challenging for Millennial parents to decode them. Parents shared their ...

Millennials and Gen Z are under siege over the reign of internet lingo by Gen Alpha, the digital natives who have been swiping on iPads since they learned to walk.

Generation Beta officially starts this year. Researchers have already predicted the world they will come of age in.

The federal freeze on the funding sparked outrage among Gen Z and Gen Alpha who rely on key resources like the FAFSA to ...