News

Over the past three fiscal years, Pulse has registered compound annual growth rate (CAGR) of 15 percent against a CAGR of 9 ...
The Dharampal Satyapal (DS) group, which distributes the brand through 35 lakh distributors, now plans to expand the brand ...
Asked when the group expects Pulse candy to become a Rs 1,000-crore brand, he said, "Very soon, in one-and-half to two years.
DS Group's Pulse candy brand hits ₹750 crore in FY25, aiming for Rs 1000 crore in confectionery, expanding internationally.
Pulse has grown at a 15% CAGR and commands a 19% share in India’s hard-boiled candy market, with distribution across 3.5 ...
Dharampal Satyapal (DS) group plans to develop Pulse candy into a multi-format, multi-occasion offering by moving into adjacent product categories, new formats, and introducing regional flavors ...
DS Group's Pulse candy, a leading Indian ethnic confectionery brand, is projected to achieve Rs 1000 crore revenue in the next two years, fueled by strong growth and expansion plans.
Pulse, a tangy candy, was launched in 2015 by Noida-based Dharampal Satyapal Group (DS Group). Demand for the ₹ 1 sweet spread like wildfire in the early days as word-of-mouth kicked in. In FY25 ...
Homegrown FMCG firm Dharampal Satyapal Group expects its Pulse candy to become a Rs 1,000-crore brand in the next two years, having crossed the Rs 750-crore mark in FY25, according to its ...
DS Group reported sales of 750 crore units of Pulse candy at Re 1 per unit. Pulse, a candy that costs Re 1, has become a multi-hundred crore brand in nine years.
Homegrown FMCG firm Dharampal Satyapal Group anticipates its Pulse candy to achieve Rs 1,000 crore in revenue within two years, exceeding Rs 750 crore in FY25. The company aims to transform Pulse ...
According to market data, Pulse candy currently holds a 19% market share in India’s hard-boiled candy segment and has been ...