The announcement only appears on the U.K. shop for now, alongside a countdown to the start of the sale. Google says that the Black Friday shopping period will last from November 12th until December 3rd, which extends way the sale way before and beyond the actual shopping event.

One of the best early Black Friday deals we've seen has just dropped, and it'll save you a third on the brilliant Google Pixel Watch 2. Supplanted by the Pixel Watch 3 for 2024, the Pixel Watch 2 isn't the latest or greatest Pixel Watch, but the 3 was a subtle change rendering the previous model brilliant value at the right price.

It's still early November, but Best Buy is not waiting another second to kick off its phenomenal Pixel 9 Pro Fold Black Friday deal, allowing hardcore Google fans to save big on the search giant's latest foldable for the first time ever.