The Movie" has included notifications, a vibrating iPhone trailer, and a surprise Brad Pitt drop-in.

After years of middling success on the big screen, Apple has bet big on the racecar movie starring Brad Pitt with a budget of ...

F1' the Brad Pitt Apple Original Films is expected to deliver an opening north of $40M-$50M while Universal/Blumhouse's ...

Apple really wants you to know that F1: The Movie is now playing in theaters everywhere. The company has promoted its Brad ...

I always say this, it’s the last sport that’s like the gladiators,” says costume designer Julian Day. A lifelong fan of ...

Apple is rolling out "F1," a big-budget racing movie starring Brad Pitt. It could do well. But I still don't understand why ...

"F1" is expected to race to the top of domestic box office charts with "M3GAN 2.0" to compete with "How to Train Your Dragon" ...

Apple Wallet is sending out push notifications advertising the new film F1 The Movie. Users aren’t happy about their digital ...

No one can say that Apple has taken a light touch in promoting, "F1: The Movie," but the film is being distributed ...

Phone users are angry after a promotion for the upcoming F1 movie showed up as a push notification from the Wallet app.

Six years after getting into entertainment, Apple lags its peers in streaming subscribers and mainstream appeal, despite ...

The tech company’s theatrical programming business is in need of a win. Early reviews suggest its new Brad Pitt racing film ...