From Disney’s marketing reshuffle to the importance of consistency when scaling a brand, it’s been a busy week.

Honda’s recently refreshed “H” logo, which was first seen affixed to its new family of electric cars and SUVs known as the 0 Series, is meant to represent transformation and advancement. This week, ...

Honda now joins the sweep of rebrands with a logo that wouldn’t look out of place on the outside of a spaceship or worn as a ...

As Chief Creative Officer, Dave Filoni has been responsible for Lucasfilm's "Star Wars" affairs for years. He now succeeds ...

The Walt Disney Company (NYSE: DIS) today announced the creation of a new enterprise marketing and brand organization ...

The company is creating a new enterprise-wide unit that unites teams from Disney Entertainment, Disney Experiences and ESPN.

Disney ‘s Hulu + Live TV service is launching a Spanish-language bundle for $29.99 a month.

Disney has promoted Asad Ayaz to the expanded chief marketing and brand officer role to lead the new enterprise-wide ...

The exec will serve as Disney's first-ever chief marketing and brand officer across the entire company in a meta move that ...

“These people are the master class of storytellers,” Kim says of Disney’s creative ranks. “I’m here to learn from them more ...

Walt Disney Studios' marketing chief Asad Ayaz has been named the company's chief marketing and brand officer.

Ayaz currently leads marketing at Walt Disney Studios and Disney+, and was named Disney's first chief brand officer in 2023. Disney said Wednesday that the new unit would leverage marketing teams ...