A New York sportswear brand opened a first-to-market store in Las Vegas on Friday on the heels of March Madness.

Within weeks, two of the world’s biggest women’s teams launched commercial campaigns around a subject women are conditioned ...

Shop both the 8-inch and 9-inch Lululemon basketball shorts on the brand’s site or below. To note, both pairs are also on ...

When Kim Kardashian eloped with Damon Thomas, she channeled an early-aughts bridal aesthetic in Prada wedges and capri pants ...

Are the A Ma Maniére x Air Jordan 3s nice enough to bump the Lucky Shorts as my go-to Jordan 3 option? I don't know if I'll ...

The NBA is as stacked as it has ever been with talent, but none stand out more than Nikola Jokic. Born in Serbia, Jokic was ...

For new women’s sports leagues, every detail is custom. The post The New Tailored Approach to Women’s Sports Uniforms ...

the Big 12 men’s basketball tournament features 16 teams, giving more fan bases a reason to get riveted to the action. For more than a few fans and observers, however, a new court design is ...

a large contingent grappled to discern why such a design was approved in the first place. Not to sound like an old grandpa yelling at the clouds but we need to stop these obnoxious basketball ...

Flamboyant court designs are nothing new in college basketball. Oregon's pine trees, Memphis' tiger stripes, Oakland's dark court, and Florida Atlantic's palm trees. Schools aren't afraid to take ...

As the Southeastern Conference associate commissioner for men’s basketball, Glissman frequently ... In the first two months of the season, the brilliant design of the SEC’s non-conference ...