Join Frank Mazzola, chief creative officer, Real Chemistry; and Alok Gadkar, cofounder, CEO and CCO, Tuesday Communications, ...

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Marketers are racing to harness the transformative power of AI in DTC healthcare advertising, but they also recognize the need to do it responsibly. This podcast will guide you on how to do both.

A first dose of the measles vaccine is usually given between 12 and 15 months, with a second between ages 4 and 6.

The Brazilian agency DM9 has withdrawn its “Efficient Way to Pay” campaign from this year’s Cannes Lions after it was found ...

Programmatic marketing to HCPs have nuances that are not well understood by far too many. The leaders who convened for this Doceree-hosted roundtable at Cannes sought to bring clarity.

Technologists and marketers have started to address one of its primary blind spots: the near-exclusion of medical journals from the HCP programmatic mix. Will doing so help the widely hailed — and ...

The Supreme Court ruled 6-3 to uphold a provision in the Affordable Care Act that requires health insurers to recommend preventative services at no cost to patients. Some of these services include ...

To many people, attention-deficit/hyperactivity disorder (ADHD) is considered only a problem for children — a phase they go through on the way to adulthood. However ...

Millions of people are expected to lose access to Medicaid and Affordable Care Act marketplace health insurance plans if ...

President Donald Trump’s One Big Beautiful Bill Act, sprawling legislation to extend his tax cuts and enact much of his ...

PatientPoint’s Project Futurama featured discussions on staying relevant in a digital age dominated by virtual healthcare and ...