To promote the ice cream — which was made with Don Q Rum — the brand worked with Roberto Berdecia, a Puerto Rican mixologist ...

While some brand leaders, such as Tesla CEO Elon Musk, have rallied for President-elect Donald Trump throughout his campaign, ...

Luxury fashion brand Gucci has bolstered its comms team by hiring three senior executives. Valérie Leberichel will join Gucci ...

Coolr has sold a minority stake to private equity as investor interest in the social media and influencer marketing sector ...

Pinterest announced its Q3 numbers Thursday, posting earnings per share of 40 cents on an adjusted basis and quarterly revenue of $898 million. Pinterest now has 537 million global monthly active ...

OpenAI's much-anticipated SearchGPT, that was initially launched as a prototype in July, has become live to paid subscribers ...

South Korea’s Personal Information Protection Commission (PIPC) has imposed a fine of 21.6232 billion won (approximately USD $15.67 million) on Meta Platforms, Facebook's parent company, citing major ...

This story first appeared on Performance Marketing World. Wolt and Vodafone are among the companies benefiting from brand ...

When footwear brand Brooks launched its first global campaign in 25 years called Let’s Run There, it tapped Jeremy Renner.

The ad was boosted in U.S. markets where WestJet flies, particularly key West Coast markets like Los Angeles, San Francisco and Palm Springs.

Vivendi did not offer annual share awards to Havas executives during 2024, in anticipation of the spin-off, which was first ...

Tag, the global production company under Dentsu, has announced the launch of Gate+, a new production model designed to ...