The longest Prime Day ever is officially underway (through July 11) and as per usual, Amazon has discounted its own devices to some extreme lows. While we haven't been super impressed by the Echo deals overall, things like Kindles, Fire tablets, and Fire TVs are seeing their best prices ever by a long shot.

There are only a few hours left of Amazon Prime Day, but the deals aren't over just yet. We're rounding up what is still left and worth shopping for today.

Amazon Prime Day 2025 ends tonight, which means time is running out to take up to 82 percent off deals from Levi’s, Medicube, Dyson, Apple, and more. Shop the 100 best last-chance Amazon deals on fashion,