NATO - The National Association of Theatre Owners - Has a New Name: Cinema United
But for that niche group of people who make a big deal of going to CinemaCon in Vegas every April, NATO is the National Association of Theatre Owners. But now no one needs to be confused. NATO, the ...
Theater Owners Group Rebrands as Cinema United, Ditching NATO Name
The decision to re-name the 77-year-old organization was made by its executive board. The hope is that it will be more ...
Movie theater trade group unveils new name, Cinema United, and renewed mission to promote moviegoing
But the theater owner’s organization is looking to the future, with a new name and a refocused mission. The group will now be ...