The cosmetics and personal care market is massive in the Philippines. In 2023, Statista estimated revenue from this segment to be $2.94 billion, dominated by international brands. Today, local beauty ...

Bella Hadid just shared her entire five-minute makeup routine, which surprisingly includes quite a few affordable beauty ...

This time, it's Bella Hadid's minimalist, “three-to-five minute” makeup routine that she posted to TikTok, which left us ...

The Grammy-winning singer has teamed up with e.l.f. Cosmetics (yet again ... The brand new Halo Glow Powder Filter. In a new campaign video released on Jan. 28, Trainor channels flight captain ...

GRWM Cosmetics recently launched the latest addition to its growing ... Designed with versatility in mind, these brushes work seamlessly with powders, creams, and liquids, making them a must-have ...

The pressed powder formula can be used on its own as a foundation, on top of makeup for more coverage, or to touch up. It delivers a blurred, soft-focus glow. The formula is vegan and cruelty-free.

One such entrepreneur is Maryann “Mae” Layug, the founder and creative director of Chromaesthetics, the company behind Get Ready With Me Cosmetics (GRWM). “It all started with content ...

Along with entertaining us with her movies, Sonakshi Sinha has also come up with her own YouTube channel, giving us an ...

This was one of the topics during her interview with the press, including PEP.ph (Philippine Entertainment Portal), on November 22, 2024, at her launch as GRWM Cosmetics' new endorser. The Kapuso star ...

Ashley Rebecca is an NYC-based makeup artist and a writer for InStyle covering makeup, skincare, and haircare. Start off your celebration right with shimmering metallic eyeshadow that makes a ...