Purple shampoo can prolong color-treated hair and brighten natural blonde hair. Shop some of the best purple shampoos from Oribe, Kerastase and more.

With Pinterest searches for ‘lilac hair’ sky-high, pastel purple is the hottest colour right now. Our handy guide has all the inspiration, products and expert tips you need. Our hair has ...

In the realm of hair care, purple shampoo has earned its spot as a must-have for those flaunting luscious blonde or silver tresses. But why has this particular product garnered so much attention ...

If, like me, you've dabbled in a blonde hair colour at some point or other, I'm sure you will know the continual struggle of preserving the high maintenance hue - after all, it's pretty common for ...