After a stretch as the laggard in the early 2010s, Procter & Gamble has overtaken Unilever with a strategy so simple that many doubted it: doubling down on its biggest everyday brands and improving ...

Dove adopted a different approach to make a splash around the hotly anticipated 50th anniversary special for “SNL,” which was watched by nearly 15 million viewers across Peacock and NBC. The marketer, ...

By Parker Herren - 1 hour 48 min ago By Tim Nudd - 3 hours 26 min ago By Brandon Doerrer - 3 hours 26 min ago 6 hours 26 min ago By Tim Nudd - 6 hours 56 min ago By Ad Age Staff - 8 months 3 weeks ago ...

15 years after Old Spice’s legendary ’I’m on a Horse’ Super Bowl ad, the brand delivers a swashbuckling spin on its iconic absurdity. Created by Spanish indie agency Burns, this new ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 42 min 49 sec ago By Erika Wheless - 48 min 23 sec ago By Brian Bonilla - 1 hour 41 min ago By Tim Nudd - 2 ...

Dove Hydrate Body Wash and a Dove Classic Deodorant, all housed in a pretty reusable wash bag. The Dove Enjoy Beauty Bag Gift Set boasts an overall star-rating of 4.3 out of five. One satisfied ...

Actor Kim Soo-hyun has been embroiled in controversy over dating rumors with the late Kim Sae-ron, leading to the removal of cosmetic advertisement videos posted over a decade ago. On the 12th ...

On March 6, 2025, Coca-Cola posted its latest ad with NewJeans (NJZ ... This event will let Malaysian fans upcycle their old jeans into "new jeans" with "personalised messages from NewJeans." ...

I became a natural-deodorant user in 2017 ... Sticks are most similar to traditional deodorants like Dove and Secret and thus can be ideal for newbies or anyone who likes the ease of use of ...

Now that you'll be venturing back into the sun more often, don't be one of those guys who thinks he's too good for skincare—it's crucial. If you're new to the skincare game, look no further than ...