IntroductionArtificial Intelligence (AI) has rapidly emerged as a game-changer in the world of marketing and advertising technology (often dubbed “MadTech” for the convergence of Marketing and ...

"The worst thing for us at the company is to be stagnant," Clinch CEO Oz Etzioni said. "We always continue to build and continue to evolve." ...

WPP sent jitters across Madison Avenue with an unexpected profit warning Wednesday. The threat of AI isn't helping.

Bernardo Andrada, Monks' CCO, reveals how "orchestration" and "agentic AI" are fundamentally transforming marketing ...

AI disruption is "unnerving investors in every industry, and it's totally disrupting our business," WPP's outgoing boss Mark Read told CNBC. The advertising market is under threat from emerging ...

NEW YORK, June 19, 2025 /PRNewswire/ -- Clinch, the AI-powered technology company that brings efficiency, productivity, and intelligence to omnichannel advertising, has been named a winner in the ...

NEW YORK, June 18, 2025 /PRNewswire/ -- Beeby Clark + Meyler (BCM), a full-service AI-enabled performance marketing agency, proudly announces its recognition as the winner of the 2025 Newsweek AI ...

After several years of small experiments with AI and big anxieties over its impact, advertising executives got with the program at this week’s Cannes Lions International Festival of Creativity ...