Medical marketers can import Swoop’s audience segments into the iSpot dashboard in order to access deeper insights and channel optimization.

New data reveals that social media makes crisis comms profitable for Tea, Astronomer, Dunkin’ and more.

Adult beverage brands are working around lower alcohol-consumption rates by highlighting influencer partnerships, no-alcohol options and lower calories.

But now, brands are celebrating Swift’s long awaited return with her 12th studio album by burning, not red, but orange.

The honorees will be celebrated at a gala dinner in New York City on November 20.

Melissa Luke, Lauren Plate and Kate Fisher were also named as EVPs to bolster Weber’s North America health leadership.

The PR Week: 8.14.2025 - Ron Berkowitz, Berk Communications The founder and CEO of Berk Communications joins the podcast to talk about sports PR, from his early days working for the New York Yankees ...

The Kansas City Chiefs tight end is building his own brand and personality outside of the NFL and his superstar girlfriend, ...

Swedish candy brand BUBS taps Burson for US expansion The agency will launch BUBS in the U.S. market with a 360-degree campaign.

A new kind of AI is empowering PR tools to perform complex tasks by themselves, eliminating many of the skills barriers that ...

PORTLAND, OR: Former Mendix senior director of global communications Daniel Berkowitz died on July 30 at 66 years old.