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Coca-Cola is relaunching its ‘Share a Coke’ campaign, which previously sparked a global phenomenon by swapping Coca-Cola ...

Cadbury is bringing back its successful Cadbury Fingers promotion – Fingers Crossed – with more prizes than before.

By Charlotte Derra, Category, Insight & Shopper Marketing Consultant at Curious Puffin – FMCG Category Management Services Hands up if you’ve been worried that AI is going to take your Category ...

Wine retailer Majestic has entered into a formal agreement to acquire wines and spirits supplier Enotria&Coe. The company noted that the combination would accelerate its ambition to become the UK’s ...

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Over half (60%) of households in the UK saw their disposable incomes decline last month due to the job market cooling, according to the latest figures from the Asda Income Tracker, which is compiled ...

Family-owned homewares-to-crafting retailer Søstrene Grene is joining a raft of Nordic invaders hoping to revive the British high street, jumping into retail space emptied out by the pandemic and cost ...

Walkers Lea & Perrins Worcester Sauce and Heinz Tomato Ketchup flavours are rolling out across the grocery, impulse and ...

Unilever has agreed to sell its The Vegetarian Butcher range to JBS-owned Vivera as part of its strategy to offload non-core ...