A global hunt for ube, whose signature violet hue has taken over social media, is upending a precarious supply chain in Asia.

The Japan-based flavor company T. Hasegawa might have named ube as its 2024 flavor of the year, but many people around the world have been singing ube's praises for decades (and longer). The tuber ...

In this video, I try the Ube Cheesecake Doughnut collaboration between Dough Doughnuts and Indulge Eats, featuring a Filipino ...

With its eye-catching color and sweet-but-subtle flavor, ube has been on dessert menus everywhere over the past few years. A staple in Filipino cooking for generations, ube became Instagram-famous ...

PCAARD, PhilRootcrops photos.  Ube (Dioscorea alata), popularly known as purple yam, has emerged as a global culinary ...

Peak brunch might be a thing of Portland’s past. But that hasn’t stopped local chefs from tweaking the morning meal with ...

This story is free to read because readers choose to support LAist. If you find value in independent local reporting, make a donation to power our newsroom today. You've seen it everywhere — ube ...

Before we get into it, just know that ube has experienced a true explosion in popularity in the past year or so. According to ...

Let's talk about ube. The purple yam, which is pronounced (oo-beh), has been lazily dubbed as just another hipster trend or Instagram darling that you will soon be sick of — but those headlines are ...

Last December, Pantone crowned “Cloud Dancer,” a billowy shade of white, as the Color of the Year for 2026. Just a few months later, there is evidence to suggest that the go-to hue specialists may ...