News

Why drugstore products are dominating influencer beauty routines—and what it means for marketers
Beauty creators are showcasing more products found on drugstore shelves in their social media content as economic uncertainty ...
David Droga on his decision to step down as CEO of Accenture Song and what’s next
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
5 things to know about Accenture Song’s new CEO
Ndidi Oteh is set to succeed David Droga as CEO of Accenture Song. (Accenture Song) By: Ewan Larkin. May 28, 2025 03:46 PM ...
How Google’s Veo 3 takes AI video from the silent era to sound for marketers
Beauty creators are showcasing more products found on drugstore shelves in their social media content as economic uncertainty ...
Opinion
Why great creative depends on client empathy, not just audience insight
Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Beauty creators are showcasing more products found on drugstore shelves in their social ...
Macy’s seeks creative agency ahead of 100th Thanksgiving Parade
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
This startup wants to rebuild brand websites for AI shopping agents—here’s its pitch deck
New Generation sees digital storefronts as a better way of communicating to AI agents shopping on behalf of consumers.
Creator Deck’s Helen Zhu on building an influencer marketing agency from the ground up
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
Wendy’s rolls out the red carpet—and free burgers—for redheads in Australia
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
AI won’t replace ad creatives who bring big ideas
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
TRG has still not fully recovered—how its CEO plans to get the agency on the map again
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...
Vitaminwater’s packaging overhaul features larger logo and full-bleed labels
Pete Lempert, who took over as CEO of TRG in March, explains how he's getting the agency back on the industry's radar five ...