This article was originally published on www.si.com/college/auburn as Hugh Freeze Embracing College Football's NIL Landscape.

The Auburn Tigers have not been good lately. 2024 was yet another 5-7 season, but many expect them to be better this year.

Hugh Freeze didn’t seem happy when he sat down at the podium for Wednesday afternoon’s news conference. Auburn football had ...

Auburn Tigers head coach Hugh Freeze urges improved effort after a sluggish practice as team prepares for a crucial 2025 ...

Auburn Tigers head coach Hugh Freeze was critical of his team's efforts at practice this week after a spirited practice over ...

Will Hugh Freeze survive the 2025 season at Auburn? Signs are currently pointing strongly toward the answer being no.

Auburn made loads of noise this offseason with another spectacular recruiting effort from Hugh Freeze. The third-year coach ...

Hugh Freeze hit the ground running as Auburn opens fall camp even as the Tigers' coach takes the field knowing he will likely ...

The 2025 season is certainly make-or-break for Hugh Freeze and Auburn football. The Tigers are mired in their worst 4-year period in 75 years.

The Tigers fell short of expectations, finishing with a 5-7 record and missing a bowl game. Auburn was one of the teams ...

Despite talent at receiver and quarterback, Hugh Freeze believe's the Auburn Tigers' offensive line could be the best on the ...

Auburn coach Hugh Freeze addressed his relationship with Ole Miss coach Lane Kiffin at SEC media days in Atlanta ...