If you thought that Hasselblad's medium format cameras were hardly well suited to street photography, you might have to think again. The XCD 4/28P is a super-slim, super-light lens measuring just ...

Hasselblad Portable Portrait Prime: XCD 75mm f/3.4 P Lens Expanding their XCD P series of lenses with another compact, lightweight option. Hasselblad has just announced the XCD 75mm f/3.4 P lens—a ...

Hasselblad set the camera industry a-twitter with its recently announced XCD 4/45P lens, the smallest and, at $1,099, most affordable optic available for its X1D II camera. Its angle of view—a little ...

Today Hasselblad announced the expansion of its XCD line of mirrorless medium format lenses designed for use with the firm’s new X1D camera. After many delays in 2016 the X1D is finally seeing ...

Hasselblad's X mirrorless medium format system launched with three prime lenses, including the wide-angle XCD 3,5/30mm. But system owners craving an even wider field of view were left to adapt larger ...

The Hasselblad X1D changed the game for medium-format with a portable, mirrorless design, but the new body style didn’t come with as many lens options as the more established systems. Hasselblad, ...

The Hasselblad XCD 21mm f/4 wide-angle lens is now available for sale. The XCD 21mm lens will begin shipping mid-May 2018 with an MSRP of € 2999 / $ 3750 / £ 2749 excl. VAT. Hasselblad Press Release ...

Hasselblad has updated the lens range for its X1D-50c camera with the introduction of the XCD 135mm and the 80mm. The XCD 135mm f/2.8 lens comes with a dedicated 1,7x converter that extends the tele ...

Hasselblad is expanding the XCD lens range to a total of nine lenses in 2018 with the addition of the XCD 135mm f/2.8 and XCD 80mm lenses. The XCD 135mm f/2.8 lens comes with a dedicated 1,7x ...

Hasselblad Announces XCD 75mm F3.4 P Lens and 9mm Extension Tube; Preorder and More Info at B&H Hasselblad has introduced the XCD 75mm f/3.4 P lens, a compact, lightweight short-portrait prime, along ...