Virality may not always deliver the sustained impact brands need to build lasting connections with their audiences.

Odds are fairly likely that you’ve been in a room when someone has asked a content marketer or social media manager to “make a viral video.” Unfortunately, the task isn’t as simple as it seems. Videos ...

In this eye-opening video, we dive into an insane viral marketing hack that could revolutionize the way you promote your brand. Discover the secret strategies that make campaigns go viral and engage ...

Any marketer’s dream is to have a video go viral, but many don’t know what to do once the views, likes and comments start rolling in. Pulling from my experience as a social media expert and agency ...

It’s one of the oldest forms of communication, but word-of-mouth remains a potent marketing force in the digital age. E-commerce experts say that pass-it-along marketing — also known as viral ...

The Regional Technology Corporation (RTC) is pleased to announce that its Technology Enterprise Council (TEC) network will be holding a series of five seminars throughout 2008 focused on digital ...

A major marketing expert claimed that Stanley unleashed a "perfect storm" of viral marketing with social media monolith TikTok to get consumers crazy for its 40 oz. Quencher mugs. Victor Lee, the ...

Gone are the days where TikTok was considered an app for kids. Since launching internationally in 2017, the video-sharing app has become one of the fastest-growing social media platforms worldwide, ...

As a marketer and agency owner, I look at creative campaigns through a different lens than most folks scrolling on social media. When I came across this campaign, my first thought was, “Wow, I could ...

What in the marketing department is going on? That’s what many people have been asking themselves after American Eagle dropped its “blue jeans” Sydney Sweeney campaign and e.l.f. Cosmetics launched ...