Materials for the Arts (MFTA) – a program of the NYC Department of Cultural Affairs (DCLA) – is unveiling a brand-new logo and visual identity, designed by renowned global design firm Pentagram. The ...

AUBURN — You may be asking yourself the question, "Why would Auburn University change its logo?" The interlocking "AU" has been a staple since it was first introduced in 1966. Auburn fans love it. No ...

Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Wikipedia is arguably one of the most well-known brands in the world. Which means you’ve most likely ...

Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a visual ...

To maintain consistency, legibility and brand integrity across all applications, these standards apply to every use of the William & Mary logo and all official unit or department logos. The logo may ...

Opinions expressed by Entrepreneur contributors are their own. I know we see literally hundreds of them all throughout the day, but what exactly is a logo? I’m betting most wouldn’t be able to answer ...

Schools and units can choose from lockups that retain the University wordmark and communicate individual identity. All schools can choose their ideal lockup configuration, which ensures that they keep ...