J.Crew's immersive virtual store features six shoppable rooms and a Boathouse with interactive content highlighting the brand's heritage. Across the retail landscape, more stores are being built with ...

J. Crew is launching a virtual beach house in celebration of its 40th anniversary with experiential e-commerce platform Obsess. Virtual storefronts are on the rise, and Obsess has built platforms for ...

Obsess's mission is to disrupt the traditional e-commerce grid, plug and play format and deliver an immersive 3D shopping experience with interactive content, gamification, customized avatars, live ...

DUBAI, United Arab Emirates--(BUSINESS WIRE)--Banuba, a leading developer of augmented reality technology, has announced the release of its new virtual store platform. The platform allows brands to ...

Immersive 3D virtual store platform Obsess has launched AVA by Obsess, a self-serve solution designed to enable brand teams to build and customize virtual stores themselves. The content management ...

This article on virtual stores is part of our Vogue Business Membership package. To enjoy unlimited access to Member-only reporting and insights, our NFT Tracker and TikTok Trend Tracker, weekly ...

Adding another brand to the virtual store trend, J. Crew launched a virtual store through a collaboration with experiential e-commerce company Obsess, the retailer said in a press release Friday. In ...

Continuing its digital experimentation, Bloomingdale's has tapped virtual experience developer Emperia to create a multi-brand virtual store for the holidays, per a press release shared with Retail ...

Popular luxury K-beauty brand Laneige is about to launch its first immersive virtual store, thanks to its partnership with experiential commerce firm Obsess, company representatives told WWD. The ...

Add Yahoo as a preferred source to see more of our stories on Google. Popular luxury K-beauty brand Laneige is about to launch its first immersive virtual store, thanks to its partnership with ...