COLUMBIA, S.C. — As Gamecock fans get ready for this season's first football game, Palmetto Shirt Co. owner Rusty Koss says his University of South Carolina local licensed merchandise shop is seeing a ...

Trojan Threads was founded because Searcy wanted “first-hand experience” in entrepreneurship, leading all parts of her business including production and marketing. (Campbelle Searcy) Deciding on a ...

To protest the labor practices involved in producing USC apparel, students — dressed in recycled materials ranging from newspapers to plastic bags — assembled in front of Tommy Trojan for a runway ...

USC Trojans quarterback Miller Moss announced on social media that he released his official merchandise. On Moss’s Name, Image, Likeness (NIL) store page, there is now personalized shirts, sweaters, ...

Jerry Jones and the Dallas Cowboys have become quite entangled with the world of college football in recent years. The new Cowboys Stadium has hosted numerous games, and is now the home of the Cotton ...