Nowadays, the word “insight” is used by many market researchers to describe the means by which companies and brands can understand their customers’ tastes, motivations and needs. These insights allow ...
CHICAGO--(BUSINESS WIRE)--NIQ, the global leader in consumer intelligence, today celebrates its 100 th anniversary. Founded by Arthur C. Nielsen, Sr. in 1923, the company that created the concept of ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. It’s no secret that Covid-19 has had a dramatic impact on the retail industry. But it’s not ...
This first-of-its-kind actionable framework—built on marrying 50 years of economic and consumer behavior trend data—equips brands and retailers with key signals to help them sustain revenue and avoid ...
The boom of the e-commerce industry has introduced a new level of convenience to consumers worldwide. This is especially true when it comes to purchasing prescription glasses and sunglasses. With a ...
CHICAGO--(BUSINESS WIRE)--NIQ, the global leader in consumer intelligence, has launched a new brand identity, reflecting the company’s industry-leading insights and measurement capabilities, revealing ...
Consumer behavior toward online and digital trends was accelerated in part by the COVID-19 pandemic, and this does not exclude the housing market. Opendoor Technologies Inc. (OPEN) has been ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback