How do you deal with links that have tracking parameters in the URL for referrer measurement for analytical reasons or in case of a partner program where the referring site gets some form of ...

Firefox recently announced that they are offering users a choice on whether or not to include tracking information from copied URLs, which comes on the on the heels of iOS 17 blocking user tracking ...

A Google Groups thread discusses a classic SEO challenge, passing link popularity for tracking URLs. Honestly, I cannot sum up the issue better than the original poster: Our site uses query string ...

Apple recently announced new privacy and security measures that will impact digital marketing. “Link Tracking Protection in Messages, Mail, and Safari Private Browsing” could preview soon, but a full ...

Starting in iOS 17, iPadOS 17, and macOS Sonoma, Safari can remove tracking parameters from URLs in order to prevent cross-website tracking. Keep reading to learn how it works and how to control the ...

I recently noticed that YouTube has started adding the tracking si parameter to the URLs it generates when clicking on the "Share" button. e.g.: Apparently Spotify and a few others have also started ...

Google today announced a new feature for AdSense users called Upgraded URLs that aims to make managing and tracking information easier for advertisers. The new URL feature allows advertisers to update ...

Mozilla Firefox 102 was released today with a new privacy feature that strips parameters from URLs that are used to track you around the web. Numerous companies, including Facebook, Marketo, Olytics, ...

If you use Google Analytics, you have likely experienced its value in understanding your shoppers and how they interact with your site. But there are deeper levels of understanding to attain. If you ...