Social media, podcasts, search engine ads, and AI-created ad copy generate buzz, but a study on out-of-home (OOH) advertising released this week estimates that 88% of adults notice OOH ads, and nearly ...

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OOH media globally has had its best year to date, with global OOH spend in 2024 reaching $46.2bn, representing 4.8% of global ADEX, breaking through the $45bn barrier and up $1bn on the predicted ...

Over the past several years, out-of-home (OOH) advertising has seen strong incremental growth – more than double that of all other forms of traditional media. According to a MAGNA report published ...

WASHINGTON, March 26, 2026 (GLOBE NEWSWIRE)-- Out of home (OOH) advertising revenue reached a record $9.46 billion in 2025, marking 3.6% year-over-year growth and extending the industry’s growth to 19 ...