Part of the campaign to promote the new Simpsons movie is turning real 7-Eleven retail stores into Kwik-e Marts, the fictional convenience store of the series. Ad agency Leo Burnett says its idea was ...
DALLAS -- 7-Eleven Inc.'s highly celebrated "Simpsons Movie" cross-promotion has been deemed one of the year's best ads by The Wall Street Journal. As part of the cross-promotion with News Corp.'s ...
DALLAS – The accolades for 7-Eleven Inc.’s "Simpsons" promotion of summer 2007 keep rolling in, as the company and its agency, FreshWorks, was recognized with five awards during PROMO magazine’s PRO ...
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