This article originally appeared on Asbury Park Press: It's Elmo's birthday! Check out 14 of beloved 'Sesame Street' Muppet's top Tweets ...
"I know that sounds like a clever tag line, but it's baked into everything we do," Sherrie Westin, CEO of Sesame Street owner Sesame Workshop, told Barron's editor-at-large Andy Serwer.