Maintaining direct and effective communication with customers is more important than ever, and SMS marketing has emerged as one of the most powerful tools for engaging audiences and driving action.

(This story has been updated to add new information and to correct an error.) Cellcom reported it's "making progress" on an outage that began May 14 and has left ...

Trillions of text messages are sent and received via SMS-enabled devices every day, but have you ever stopped to ask, “What is SMS, exactly?” One of the oldest forms of mobile messaging, SMS messages ...

There’s strength in numbers. That’s something to keep in mind when considering how to safeguard the messaging channels that consumers overwhelmingly prefer to interact with retailers, banks, airlines, ...