By combining BlueZoo's audience measurement with LDSK's intelligent scheduling, media owners can now offer the level of ...

The retail media industry has made significant progress on in-store measurement over the past year, but the conversation remains anchored to outdated assumptions. Test-and-control store measurement is ...

This is what happens when a Paris-based on-demand and payment services company is acquired by a North African technology programmatic trading desk and ad-tech company that also recently acquired a ...

Expanded event, hosted by CSP and NexChapter, to bring together convenience, dollar, drug, liquor and specialty channels in Chicago ...

Retail media has been slow to evolve in the grocery industry, but signs of acceleration have emerged in recent months. Albertsons Media Collective announced in early January the launch of an in-store ...

ATLANTA--(BUSINESS WIRE)-- Bridg, a division of commerce media platform Cardlytics, Inc. (NASDAQ: CDLX), and Hy-Vee, Inc., one of the largest supermarket chains in the Midwest operating across nine ...

With over 5,100 locations across the country and almost 73 million Ace Rewards members, the retailer’s brand partners have access to a wide audience to advertise to through RedVest Media. “Ace has ...

The platform ties together the brand's website, loyalty app, pump screens and in-store digital screens, among other assets. "LoopMedia Connect is about meaningful connection, not just impressions," ...

Retail media was once the digital equivalent of a cardboard endcap; a convenient sales tool tucked next to the product you were already looking for. For example, if you looked up “dish soap” on a ...

MyFitnessPal has launched a dedicated advertising business, turning the meal planning and food logging inside its app into a ...