Alaska Airlines has launched more ways than ever for loyalty members to use miles beyond booking airfare -- from passes to Coachella or exclusive suite access at live sporting events. Plus, members ...

Despite being smaller than the Big Three legacy carriers — American Airlines, Delta Air Lines and United Airlines — Alaska Airlines has gained popularity among American travelers thanks to its loyalty ...

Alaska Airlines is transforming its Mileage Plan loyalty program, rolling out milestone-based rewards and fresh travel perks, including enhanced benefits tied to its partnership with Hawaiian Airlines ...

Alaska Airlines is shuffling the deck with its popular Mileage Plan loyalty scheme. In a pitch to customers of both Alaska and Hawaiian Airlines, the carrier is rolling out its new Atmos Rewards plan.

Hawaiian Airlines and Alaska Airlines are preparing to merge their loyalty programs into a single unified system, set to launch on Oct. 1, 2025 . While both brands will remain operative, rewards and ...

Nearly two years after announcing its acquisition of Hawaiian Airlines, Alaska Airlines has released its much-anticipated plan for incorporating HawaiianMiles into its rewards program. But beyond ...

Frequent flyer programs are a staple among major U.S. carriers, but according to a recently released analysis, some are better than others. The loyalty program for Alaska Airlines notched the title of ...

Alaska Airlines has launched its new loyalty program that combines its former Mileage Plan and Hawaiian Airlines' HawaiianMiles program into a single platform, the carrier announced Wednesday. Alaska ...

Choice Privileges reaches No. 1 for the first time in the Best Hotel Rewards Programs ranking. Alaska Airlines Mileage Plan tops the Best Airline Rewards Programs ranking for the 11th consecutive year ...