Based on data from its call center, a warranty company thought its market was predominantly female. However, when that company commissioned marketing research, it found that its customer base was ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In today’s competitive market, companies must rethink how they connect with customers.

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A recalibration of the global reinsurance market since the January 2023 renewal period has led to a more-durable market structure characterized by reduced earnings volatility and stronger margins, ...

Best’s Market Segment Report: Global Life/Annuity Reinsurers’ Capital Management Strategies Evolve to Achieve Target Returns, Meet Needs of Cedents Flourishing annuity sales, using reinsurance as a ...