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Facebook ads are going to get a little creepy this holiday season. The social media giant just announced new tools for advertisers as they finalize strategies for the holiday season this December — ...
IRVINE, Calif.--(BUSINESS WIRE)--VIZIO (NYSE: VZIO) today unveiled an expansion of its Household Connect cross-device advertising platform that gives marketers the ability to extend their campaigns ...
A major complaint by marketers -- and viewers -- in this new digital/media world: Too much repetition when it comes to seeing the same ad over and over. TV advertising system manager/provider ...
TORONTO (CTV Network) — From oils and creams to capsules and gummies, there appears to be countless online ads for cannabidiol (CBD) products, with many exploiting household names in an effort to ...
Household International Inc. s $12 million national advertising campaign is not that s right, not aimed at making its name a household word. Rather, the consumer finance giant, which specializes in ...
If there’s a case to be made for Nielsen, it’s the fact that it got every single agency and TV advertiser aligned on how to measure a TV campaign. In the good old days, Nielsen ensured there was order ...
CLEVELAND (WJW) — Starting Thursday, households will no longer see weekly Giant Eagle paper ads in their mailboxes. That’s because the grocery store chain is ending household delivery of their fliers ...
Estimated national TV spending by automakers increased 10.5% in March compared to the same period a year ago, per iSpot.tv. Spending was up from $195.6 million to $216.1 million. March household TV ad ...