In a Webmaster Central hangout, someone asked if it mattered if a page used an H2 heading tag instead of an H1. “A page without an H1 title will it still rank for keywords which is in the H2 title?” ...

The belief here is that the keywords you use in H2-H6 subheadings are more heavily weighted in Google’s algorithm than words in plain text and that tags are therefore a ranking factor of their own.

You lay awake at night wondering how to get more people to even FIND your blog. You ask strangers on the street for help adding graphics to your newsletters. You’ve actually shed tears over broken ...

Heading 1 is most important. Reserved and automatically assigned to the page heading. Do not use in main content. Use title case for writing the headings. Use title case for writing the headings.

Headings are an prominent feature of your page, email or document. They allow your audience to find important information more quickly and allow screen-reading devices—for users with visual ...