Watch as a group of British school boys tries General Mills' Trix cereal for the very first time! From their surprised ...

After receiving thousands of social media comments, mentions and requests for the return of the iconic cereal shape, Trix is officially announcing the return of the 90s favorite -- Classic Trix Fruity ...

If there was ever a year we all could use a healing dose of childhood nostalgia, that year is now. One of my fondest memories of joy and comfort? Eating my favorite cereal in front of the TV while ...

GOLDEN VALLEY, Minn. -- Here in the Betty Crocker Kitchen, Mark Addicks is cooking up some radical digital recipes for how we look at packaging for cereal, cake mix and yogurt. Addicks is the chief ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min The food manufacturer said it ...

The maker of the popular Trix cereal might be in some trouble and H-E-B is being pulled into the dispute after an Ex-NFL player filed a lawsuit in a Bexar County district court against both companies ...

MINNEAPOLIS--(BUSINESS WIRE)--General Mills interrupts your morning social scrolling to bring BIG news to the breakfast table: family-favorite cereals like Cinnamon Toast Crunch and Cheerios now ...

Some of America’s most popular cereals are under investigation in the Lone Star State. Texas Attorney General Ken Paxton has claimed General Mills’ cereals marketed for children are not as healthy as ...

Texas Attorney General Ken Paxton has launched an investigation into General Mills, accusing the food giant of misleading consumers by marketing cereals as “healthy: despite containing synthetic dyes ...

MINNEAPOLIS (AP) General Mills Inc. is converting all of its breakfast cereals to whole grain, making it the latest food company to undergo a nutritional makeover amid growing pressure from the ...