Freemium has its naysayers. It doesn’t always translate to revenue or growth, some argue. While it might not work for every ...

IBM and Cisco in recent weeks have launched freemium apps that are about staying relevant to the next generation of customers as much as keeping existing ones. The applications that run businesses are ...

Creative software giant Adobe (NASDAQ:ADBE) reported Q1 CY2026 results , with sales up 12% year on year to $6.40 billion.

Duolingo has introduced higher-priced subscription tiers offering advanced AI-powered features and enhanced learning tools.

Babbel and The Wall Street Journal both turned away from the Freemium model this week. The outcome will be drastically different for each. Babbel, a language-learning site, came out of beta today with ...

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Unfortunately, good ideas don’t keep the lights on. An early question any startup should ask themselves is, "How are we going to monetize?” Within the software world, the freemium monetization ...

Editor’s note: Jules Maltz is a general partner at IVP and focuses on later-stage venture investments in rapidly-growing Internet and software companies. Follow him on Twitter. Daniel Barney is a ...

Windows keeps introducing bloatware, and it is usually better to get rid of these apps and replace them with better ...

I've never been comfortable with free products for business use, even though it's difficult to avoid using them if you're a small or one-person business (web analytics, for example, has been all but ...

Plenty of startups out there want to do go for a "freemium" business model, but there's a lot of confusion as to what "freemium" actually means. And more importantly, whether and how it works. So here ...

Editor’s note: This guest post was written by Uzi Shmilovici, CEO and founder of Future Simple, which creates online software for small businesses. The post is based on a study done with Professor ...