Ads involving testimonials often strain credulity, but rarely does a brand ever acknowledge as much, let alone do anything about it. Odor eliminator Febreze, however, recently decided to air out the ...

An ad for Febreze Air Effects, which “sweeps away those stale and stifling odors and leaves a fresh scent,” shows blindfolded “real people” being led into a stinky room that has been sprayed with the ...

Procter & Gamble agreed to discontinue some advertising claims related to its Febreze air freshener brand following a complaint by a competitor. Procter & Gamble Co. agreed to discontinue some ...

Super Bowl ads typically tell viewers what kind of beer to drink, what kind of candy to eat and what sort of car to drive. This year, they will also suggest how to keep tidy after the event is over.