Posts from this topic will be added to your daily email digest and your homepage feed. The search giant will start enabling its new privacy-focused APIs on July 24th, with the goal of phasing out ...

Google said it is seeing some promise in tests where third-party cookies are replaced by interest-based audience (IBA) targeting methods on its display advertising network. New research analyzing the ...

Google is downplaying reports of malware abusing an undocumented Google Chrome API to generate new authentication cookies when previously stolen ones have expired. In late November 2023, ...

Google Analytics is improving privacy features in anticipation of third-party cookie deprecation next year. Google Analytics 4 is enhancing its privacy features in preparation for the deprecation of ...

Continuing on its plan of phasing out third-party cookies from Chrome this year, Google has announced that in a couple of months it will be using the Federated Credential Management (FedCM) API as a ...

Sanuj Bhatia, the managing editor at Pocketnow, is responsible for supervising and contributing to all the content published on the website, including news, reviews, features, and how-tos. He began ...

Google Analytics 4 introduces new features in 2024, including the Protected Audience API, to adapt to the phasing out of third-party cookies while enhancing AI-driven business insights. The Protected ...