This is a preview. Log in through your library . Abstract Although knowledge transfer has been found to be an important learning mechanism in several consumer behavior domains, our understanding of ...

As mobile usage surges, consumer apps are set to dominate global app revenue. Liftoff Mobile’s vice president of analytics and operations, Jessica Dudley, unpacks how new programmatic machine learning ...

Forbes contributors publish independent expert analyses and insights. Dave Knox is a writer focused on startups, tech, innovation, and CPG. Any parent can attest to the disruption that Covid-19 has ...

Forbes contributors publish independent expert analyses and insights. Gil Press writes about technology, entrepreneurs and innovation. Artificial intelligence, machine learning and neural ...

The buying process begins and ends with consumers and what they go through as they recognize needs, figure out ways to solve their needs, make purchase decisions, process information, and implement ...

A company offering “the first” decentralized machine learning platform on the blockchain says it can help businesses better predict their customers’ decisions. A company says it has created the first ...

This is a preview. Log in through your library . Abstract The interrelations between individuals' learning styles and their consumer decision-making styles are explored. A Secondary Learning Styles ...

At Willamette University, our MBA programs are designed to prepare students to become innovative, ethical, and impactful leaders. Our curriculum emphasizes the mastery of management knowledge, and the ...

When shoppers excitedly save up loyalty points or watch for your digital coupon in their inboxes, you know you’re doing something right. But what if your customers aren’t as engaged as you’d like? In ...