Toys R Us touted the release this week of the first “brand film” created by OpenAI’s Sora, which generates video from text instructions. But the online commercial promoting the current state of the ...

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It’s hard to imagine the holiday season without toy commercials flooding the airwaves. But in the mid-20th century, advertising products to children was still a relatively new concept. To get a better ...

A new Chevy Silverado video may hit a little too close to home for some viewers, mimicking the high-energy ads of the '90s with some familiar mechanical faults.

Casting an ensemble for a tabletop toy commercial. Note: The toy is a competitive indoor athletic game for tabletop spaces. The creators are seeking to mimic the style and imagery seen in 1990s TV ...

Macy‘s quest to Jon Snow the Toys “R” Us brand back to life continues as the department store plans to infuse the retailer into all of its own brick-and-mortar stores. Flagship Macy’s locations in ...

Toys R Us is kicking off the Geoffrey world tour at the U.S. flagship at American Dream mall in East Rutherford, N.J. The reborn Toys R Us is sending its best ambassador on the road in a campaign to ...

John Rogers/Getty Black Eyed Peas The Black Eyed Peas may have called for "no drama" on 2005's Grammy-winning "My Humps" — but the music company BMG, which owns the song's copyright, is suing a toy ...