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LA28 to allow venue naming rights in 1st for Olympics

LA28 making Olympics history with first sale of venue naming rights for Games

Venues for the 2028 Olympics and Paralympics will be permitted to sell naming rights, a first in the Games' storied history.

Reuters on MSN · 1d

Olympics-LA28 to allow venue naming rights in first for Olympics; Comcast, Honda debut deals

Los Angeles 2028 Olympic and Paralympic Games will, for the first time in Games history, allow venue naming rights, organizers said on Thursday, unveiling Comcast and Honda as inaugural partners in a move aimed at boosting commercial revenues.

NBC Los Angeles · 1d

LA28 is selling venue naming rights in an Olympics first

For the first time in the history of the Olympic and Paralympic Games, LA28 announced that it has created the opportunity for corporations to purchase naming rights at competition venues.

12hon MSN

LA28 marks 3 years to Paralympics with new emblems

LA28 unveiled two new Paralympic emblems to mark three years out from the first Los Angeles Paralympic Games.

International Paralympic Committee5h

LA28 marks three years out from Paralympic Games with new custom emblems

New LA28 emblems showcase dynamic storylines further highlighting the opportunity for the 2028 Paralympic Games to celebrate Para sport and people living with disabilities ...

2don MSN

IOC sports director reveals reason behind major LA28 switch

Pierre Ducrey has outlined how swimming, and a huge audience inside the stadium, has afforded an ‘opportunity’ to provide a ...

Olympics-LA28's Wasserman says Trump-led task force shows government commitment

LOS ANGELES (Reuters) -LA28 Chairman Casey Wasserman on Friday defended President Donald Trump's controversial decision to ...

International Paralympic Committee15h

Gavin Drysdale looks forward to frame running’s Paralympic debut at LA28

The men’s and women’s 100m T72 events, also known as frame running, will make its Paralympic debut at LA28. With three years ...

LA28 Sport Climbing Event to Separate Three Climbing Disciplines

The Los Angeles 2028 Summer Olympics are going to look a bit different for climbers this year, and for good reason. At the Paris 2024 Games, climbing events inc ...