Meta-owned WhatsApp starts in-app ads for 1st time
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After years of providing free services without any bells attached, WhatsApp is now going to start showing ads on the popular chat app. To be clear, users will only see ads on the Status screen — the app’s take on Instagram’s Stories.
WhatsApp is rolling out ads. In an update on Monday, Meta announced that it will now show ads from businesses through its Stories-like status feature.
Elsewhere, Google has recently been ramping up its campaign against ad blockers, blocking some users from watching YouTube videos and preventing playback. In the most recent update, the company is reportedly slowing down videos for users with ad blockers installed on their devices.
Curtis said that when she first signed on as the spokesperson for Activia, “My agents and lawyers and many friends questioned why I would do such a thing.”
The new alpha feature, called Conversation Summary Add-ons, “dynamically integrates positive content from Reddit users directly below an advertiser’s creative, putting community conversations front-and-center in the user experience and blending AI-driven efficiency with real human perspectives,” according to a post from Reddit.
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